June is here, and as the doorway to summer opens, it’s the perfect time to revamp your beauty and health offerings in your e-commerce store. This is the season when customers are actively looking for new products to enhance their personal care routine and well-being. With that in mind, we’ve done the research for you and compiled a list of the Top 5 Trending Beauty & Health Products that have been garnering significant attention and sales online.
In this carefully curated collection, each product has not only shown considerable sales momentum but also brings something unique to the table for your discerning clientele. Ranging from intriguing sleep aids to playful intimacy enhancers, professional makeup tools to creative nail art kits, and even a DIY lip gloss kit, we’ve taken into account diversity and novelty. We’ve analyzed their order volumes, customer ratings, and the compelling elements of their descriptions to ensure that each recommendation will be truly beneficial for your store’s growth.
As we move through the year 2024, staying ahead of the curve is essential, and incorporating these hot picks into your inventory can help you stay there. So, let’s delve into these must-have items and discover how they can attract more customers and increase your sales in June and beyond!
Category: Beauty & Health Total order: 40+ Rating: 3.0
Target User:
- Sleep quality seekers: Individuals looking to improve their sleep and reduce snoring.
- Partners of habitual snorers: Those whose sleep is affected by a partner’s snoring.
Selling Point:
- Material and Comfort: Made from silicone, this transparent tongue cover is gentle and non-invasive, offering a comfortable sleep aid solution.
- Ease of Use: Users can easily place the mouthpiece between front teeth and lips with minimal effort, making it simple to use every night.
Marketing Strategy Suggestions
- Customer reviews and testimonials: Encourage users to share their positive experiences to build trust.
- Educational Content: Develop content that explains the benefits of reducing snoring and how this product aids in better sleep.
Category: Beauty & Health Total order: 100+ Rating: 4.7
Target User:
- Adventurous Couples: Partners eager to explore new dimensions in their intimate play.
- Gift Seekers: Individuals looking for a unique and exciting gift for their significant other.
Selling Point:
- Versatility and Adjustment: Equipped with an easily adjustable design, this 4-piece kit fits any mattress size and is suitable for various body types — ensuring a universal fit for all users.
- Quality and Comfort: Crafted from high-quality nylon material, this bondage set boasts a soft touch that’s also skin-friendly, elevating the comfort level during use.
Marketing Strategy Suggestions
- Privacy Assurance: Highlight the discreet packaging in marketing materials to reassure customers of their privacy when receiving the product.
- Lifestyle Blogging: Partner with influencers in the adult lifestyle and wellness space to feature the product, enhancing credibility and reach.
Category: Beauty & Health Total order: 3K+ Rating: 4.8
Target User:
- Beauty enthusiasts: Those with a passion for makeup artistry seeking professional-grade tools.
- Budding makeup artists: Aspiring professionals in need of a comprehensive starter kit.
Selling Point:
- High-Quality Materials: Features durable, long-lasting bristles designed for smooth, even application, ensuring a flawless makeup experience.
- Versatility and Portability: Comes with an extensive range of 30 brushes for various applications and includes a convenient carrying bag for makeup on the move.
Marketing Strategy Suggestions
- Social Media Tutorials: Leverage beauty tutorials on social media showcasing the versatility of the brush set.
- Influencer Partnerships: Collaborate with beauty influencers for demonstrations and reviews to reach a wider audience.
Category: Beauty & Health Total order: 2K+ Rating: 4.5
Target User:
- DIY Nail Enthusiasts: Individuals who enjoy crafting their unique nail designs at home.
- Home Salon Trendsetters: Those looking to bring the salon experience to the comfort of their homes.
Selling Point:
- Comprehensive Kit: Everything needed for a salon-quality manicure is included—from UV/LED lamp to multiple color gels, ensuring a complete nail art experience.
- Versatile Curing Options: The included nail lamp comes with a UV/LED dual light source, simulating sunlight and accommodating all types of gel.
Marketing Strategy Suggestions
- Visual Content: Use high-quality images and tutorial videos on social platforms to showcase the kit’s capabilities and final results.
- User-Generated Content: Encourage customers to share their nail creations on social media and tag your store for increased engagement and social proof.
Category: Beauty & Health Total order: 200+ Rating: 4.7
Target User:
- Cosmetic Creatives: Ideal for those who love to experiment with cosmetics and create personalized lip care products.
- Gift Enthusiasts: Perfect for anyone looking for a unique, customizable gift for friends and family who delight in beauty and self-care.
Selling Point:
- Customization and Creativity: Allows users to craft their own lip gloss with an easy-to-use base gel, a variety of pigments, glitters, and flavors, enabling a highly personalized lip care experience.
- Complete Starter Kit: The kit comes with all essential components like lip gloss base, tubes, pigment powders, flavor oils, and even olive oil & vitamin E for nourishment, simplifying the creation process for beginners and enthusiasts alike.
Marketing Strategy Suggestions
- Interactive Workshops: Organize online workshops or webinars that guide customers through the process, highlighting the fun and ease of use.
- User Engagement: Encourage customers to post their custom lip gloss creations on social media using a specific hashtag to create buzz and user-generated content.